But, by teaming up with Hulu and providing access to everything it offers (award-winning original shows, entire cable and network series, a rotating catalog of feature films, etc.) for the same $4.99 monthly price it was charging for its Premium Spotify-student plan, the company is able to integrate video while redoubling its efforts on building the best on-demand music streaming service.Īdditionally, it gives Hulu an opportunity to hook even more customers on its premium paid version. Spotify, for one, has made several unsuccessful attempts to integrate its own original video content into the platform. The somewhat surprising partnership appears to make strategic sense for both brands. And while this bundle is available exclusively to students right now, both companies hinted it may just the beginning of a broader rollout. It provides access to the commercial-free premium version of Spotify and the paid "Limited Commercials" version of Hulu for a fraction of what it would cost to subscribe to both of them separately (plans would cost $9.99 and $7.99 per month, respectively). The two streaming services announced the discounted subscription bundle, "Spotify Premium for Students, now with Hulu," on Thursday, marking the first-ever partnership between the companies.
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